Chicago

What previous attendees have said about Aslanian Group seminars:

“This conference is THE definitive training for anyone involved in marketing higher education to adults.”
–Robert Heuermann, Metropolitan State University
“The Aslanian Seminar is the best I have ever experienced regarding current topics, research, and practices. Never a dull or needless moment.”
– Carol Eades, Asbury College
“Excellent training in a compact format.”
– Shawn Smith, University of Central Missouri
“I thoroughly enjoyed this seminar experience. The presentations were captivating and highly informative and the topics were relevant to my world in higher education.”
– Mark Ash, Kirkwood Community College
“I appreciate the seminar format that encouraged full participation from attendees. The networking opportunities were excellent. Overall a very positive conference, possibly the best that I’ve attended this year.”
Samantha Peterson, The University of South Dakota
“In a world where technology has become a necessity in the business and educational arena's, it is encouraging to see that Aslanian Group is addressing the concerns and issues that we face as higher education professionals as we are challenged with marketing to and recruiting millenials and tech savvy adults!”
– Michelle Hamer, Oswego State University of New York
“There was so much information. It was well worth the travel and time away to come and learn from industry professionals and educators about this diverse group of students”
– Micah Crews, King College
“I was able to apply what I learned at this seminar my first day back in the office. It was incredibly helpful to understand why my marketing efforts weren't as effective as I thought they should have been. The seminar gave me many tools to use in attracting and marketing to adult students.”
– Brad Frazier, Pfeiffer University
“The speakers at the Aslanian conference opened up the curtains of online marketing to help us understand how to reach the varied audience of adult learners effectively.”
– Suzanne Yonker, Bethel University
“Very interesting topics, great speakers, I have a handful of take-aways from the seminar, and am looking forward to implementing them!”
– Eric Borgelt, Cornell University

Events

Upcoming Presentations

Seminar Presentations

Save the Date!


Adult Students:
Your Best Option for Enrollment Growth

0ctober 23-24, 2008
Boston, Massachusetts

Higher education enrollments have grown steadily across the nation during the last decade. Adults and traditional age students have continued to enter college in consistent patterns during that time – with adults making up about 40 percent of all enrollments. In all but a handful of states, 2008 will be the peak year in the number of high school graduates. As these high school age prospective students continue to decrease, officials responsible for enrollment growth will have to rely more and more on adult students to meet their annual enrollment goals.

This seminar will help you understand the policies and practices that will attract adults to your institution. You will return to campus with market data, real world success stories, and tips on the best resources available for aiding adult student enrollment growth.

Topics Include:

  • Trends in Adult Learning 2008 – A New Report!
  • Building an Adult-Centered Marketing Campaign
  • Effective Tracking and Follow-Up on Prospects
  • Optimizing Your Web-based Marketing
  • Cost Effective Strategies for Recruiting Adult Students
  • Gaining the Edge on Your Competition
  • Marketing Budgets that Make a Difference

Hotel Information:

We will be at the Courtyard by Marriott Hotel in Cambridge, on the beautiful Charles River. A block of rooms has been reserved at a nightly rate of $199.

Check back after August 1, 2008 for more seminar and registration information.

Email us today to reserve a space at the seminar: info@aslaniangroup.com.