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Adult Student Demand Analysis
A thorough, customized market research program that provides invaluable data and action recommendations specific to your target audiences and your college or university. Learn what adult undergraduate, graduate and/or noncredit students want from your institution, what your competitors offer, and demographics of your community that shape the market. Additional studies are available that expand this service to include inquirers, applicants and leavers at your institution, alumni, employers and much more.
Adult Student Locator
This demographic analysis of your service area pinpoints the census tracts where the greatest percentage of your potential adult students live so that you can target your scarce marketing resources to them directly with convincing information about your programs and services.
Doing Business with Business
IInterviews are conducted with businesses, government agencies, and professional association leadership to identify what they know about your institution and what services they want from you. Additional information is collected in regard to their tuition reimbursement policies and their forecasts of employee skills needed in the future.
College Image Study
Understand how your key constituents view you and—equally important—find out what they want you to do for them and others in your community. Build upon this information to improve your services to those from whom you want and need continuous support.
Institutional Audits
Invite Aslanian Group to your campus for a in-depth, two-day look at the policies and practices that affect your work with adult students. Let our staff examine what you have accomplished, what you are doing now and, most important, get advice about what you should be doing to attract adults to your campus . . . and how you can retain them until they finish what they came for.
On-Site Workshops
Aslanian Group can produce on your campus or any other location the best it has to offer in advancing the skills and know-how of your staff in serving adult students. Customized workshops on topics of your choice are planned at your convenience with experts in the field as well as successful practitioners.
Professional Development Conferences
For more than 25 years, Aslanian Group staff have offered professional development programs that focus on adult student recruitment, characteristics and learning patterns. Thousands of administrators and staff have benefited from these programs by maximizing their outreach to adults and improving their services and programs to adult students.
Web Site Consulting & Development
Through its strategic partnerships, a leading web development firm, Aslanian Group offers a range of website consulting and development services to colleges and universities that target adult students.
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