On-Site Workshops

Aslanian Group designs, staffs, and conducts customized workshops to meet the staff development needs of colleges as well as associations, agencies, and regional or statewide groups that are concerned with adult learners.

Topics
A range of topics can be the focus of an on-site workshop:
  • Marketing to adult students: new techniques and new media


  • Integrated marketing communications, including branding


  • Competitive positioning


  • Advertising on the Internet


  • Needs and demands of adult learners


  • Scheduling of courses, location of campuses, and support services


  • Two-year/four-year partnerships


  • Distance education and accelerated learning


  • Creating new programs matched to career trends


  • Partnerships with business and industry, government agencies, and associations


  • Attracting and serving adult students of minority backgrounds
. . . and others that you nominate

Schedule
On-site workshops can be designed for as little as one-half day to as long as several days, depending on your needs and target audiences.

Staffing
Aslanian Group identifies the best experts and practitioners nationwide to address the topics selected for the workshop. The college reviews nominations and collaborates with us on final selections.

Products
A handbook for later use is prepared for workshop participants that contains all the presentations made during the workshop, including all audio-visual products.

Workshop participants will also have access to workshop presenters for follow-up advice/counsel for several months following the workshop.


Services

Adult Student Locator

Doing Business with Business

College Image Study

Institutional Audits

On-Site Workshops

Professional Development Conferences

Web Site Consulting & Development

Special Topics in Recent Market Services
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